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CHAOS THEORY
Our Fall-In-Line Philosophy
At the heart of our business is one prevailing attitude – to create a true partner relationship with our clients to ensure success. Understanding your needs and helping you to establish your goals starts our working relationship based on trust and mutual respect. This integrated effort results in the production of successful marketing and brand identity to continuously builds awareness, even – and especially if – you are looking for a social media presence.

Why Roberts Resource?
We offer over 20 years of extensive, comprehensive, success-generating experience, i.e., we know what works and what doesn't. We pride ourselves on client satisfaction, i.e., we've never lost a client to a competing marketing firm. We eliminate staffing overhead through the use of contracted creative teams, chosen for their talent, experience, and client-appropriate knowledge, i.e., we produce quality work without the high cost of traditional marketing firms. We understand the short-term and long-term implications of our strategy and creative work and its effect on your organization, i.e., we know how to blend your image, your goals, and your target audience to design a suitable approach. We produce work in a timely and professional manner, i.e., we offer enough flexibility to accommodate change.

CHAOS THEORY PERSONIFIED
Julia (not that Julia Roberts) Roberts loves what she does. It’s her passion. People aren’t sure what to think of that. Well, with all those revisions and details in the day-to-day work with client objectives and all.
 
Julia handles account management and production supervision for the company. She oversees all agency projects and has her hands and eyes on every job. Clients like her attention to detail and that she manages budgets to the penny. Her motto: No surprises. Ever.
 
Julia has been heading the agency’s social media initiatives, starting a successful social media business at Slice of Crazy Pie and is helping clients get into social media the right way; with strategy and forethought. Julia likes to help out some not-for-profit organizations. When she’s not at a client meeting, Tweeting for a client, or at a press check or fundraising for charity, you might catch her making something arty and creative with her two kids, Gage and Quinnlin. Top

Julian Roberts has oh so many years (could it be 20+?) of sales and marketing experience in the health care industry and property/casualty. His knowledge of and insight to both industries eliminates a learning curve and provides a successful track record with our clients when implementing successful marketing programs.
 
He currently works on strategy for our healthcare clients and handles three of the agency’s major clients; AAPPO, NASHO and NAVCP. He has the better office, too. But we’re not bitter. In his spare time he enjoys a Braves or Falcon’s game or camping or building something with his kids. Top

Hildi Moore has over 17 years of experience in strategic marketing, project management, creative strategies, and client relationship management. She excels at taking approved concepts to implementation on deadline and on budget. Hildi currently takes the lead on new business development in establishing long-term relationships with potential clients and vendors. Hildi fulfills client demands with delight and often exceeds expectations. She leads the company’s exhibition/sponsorship negotiations, direct mail programs and Webinar endeavors.  When she’s not making a project come to fruition, she’s shuttling her two boys, KJ and Connor, around for their budding hockey careers and playing tennis with her tennis pro husband Kevin. Top

Bill Musial has over 18 years of creative marketing and advertising experience. His expertise in combining insightful design and state-of-the-art technology for traditional media as well as online content ensures distinctive design solutions and cost-effective, quality production. He leads Roberts Resource's design efforts for health care, retail, automotive, financial services, and real estate industries. Bill has the great ability to take an idea and make it work visually.
 
He makes a mean pasta – good thing, since his wife is vegetarian. In addition to award-winning creative for Roberts Resource, he’s been known to show off his artistic talents in other ways too. He’s artist extraordinaire for his kid’s elementary class working on things like pumpkin cows and turtles. Top

Ann Oortman has over 20 years of marketing and advertising copywriting experience. She’s what we call the brainstormer. The ideas fly out of her. She can take any concept and make it work.
 
Her unique ability to choose just the right words to suit a certain audience, particular industry, and specific media ensures a target message that heads straight toward the bulls-eye. Ann combines her meticulous writing talent and comprehensive production background to produce powerful, persuasive copy without the usual reworks and rewrites.
 
When she’s not writing for Roberts Resource clients she’s raising three kids, running to stay fit, and working on a book. Top